Colorado Outdoor Business Alliance
Colorado’s world-class economy is founded in the rushing rivers, winding canyons, and stunning vistas of our shared public lands. From the easily accessible Hanging Lake to the secluded backcountry of Rocky Mountain National Park, Colorado’s public lands provide a playground for every interest and our local businesses thrive in helping connect people to nature.
That’s why the Colorado Outdoor Business Alliance (COBA) has set out to strengthen public lands protections by amplifying the presence of business voices. COBA unites outdoor recreation businesses and businesses who love the outdoors around the state to build a consistent, sustained, and notable advocacy presence for this emerging economy.
Together, businesses of all sizes are standing together to safeguard our treasured public lands for generations to come.
The Colorado Outdoor Business Alliance (COBA) is a coalition of Colorado’s leading outdoor recreation businesses and businesses who love the outdoors that recognize the fundamental role public lands play in sustaining the Colorado’s emerging economy. Our public lands are essential to our industries, our way of life, and our bottom line. COBA fights for policies that protect and enhance our outdoor heritage through both state and federal action.
Colorado’s public lands form the backbone of our outdoor recreation economy.
- Over 96% of Coloradans have visited public lands within the last year
- Over 45 million visits to Colorado’s public lands in 2012 (Colorado Statewide Comprehensive Outdoor Recreation Plan, 2014), and demand continues to grow
- $13.2 billion in consumer spending
- $994 million in state and local tax revenue
- $4.2 billion in wages and salaries each year
- 125,000 Colorado jobs
Businesses have played pivotal roles in propelling recent conservation campaigns to success in Colorado and throughout the West. They represent an increasingly critical component of recent conservation wins, such as the permanent protection of Browns Canyon National Monument. COBA capitalizes on these successes, linking business leaders with Conservation Colorado’s organizational expertise to build innovative, sophisticated, stakeholder-driven conservation campaigns. Find answers to Frequently Asked Questions.
Members of the Colorado Outdoor Business Alliance receive a wide array of benefits and opportunities to make a lasting, positive impact on Colorado’s public lands and economy.
- Your public lands interests represented
- Your name on the COBA website & a button on your website marking your membership
- Updates on salient public lands issues
- Access to information, content, events, speakers
- Social media & traditional media amplification
- Advocacy consultation
- Networking opportunities with businesses & legislators
- Brand / name highlighting in publications, public facing media & emails to Conservation Colorado lists as conservation champions in the Colorado business community
Become a Member of COBA
You can join COBA by endorsing our mission! In this agreement, you consent to the use of your name in COBA / Conservation Colorado campaigns to protect public lands as they benefit the outdoor recreation industry and emerging economy.Join COBA now!Contact Gabriel Kiritz, firstname.lastname@example.org, for more details.
Conservation Colorado has a long history of partnering with local businesses. COBA represents a new effort to build on these connections and strengthen the impact of our business partners. Join us today to become a business member!
Founding COBA Members
Outdoor Manufacturers & Retailers
Outfitters & Guides
Hotels & Service Economy
Startups & Incubators
Restaurants & Food
Crystal River Meats & Cold Mountain Ranch
Business Services & Consulting
Kate Stephenson, Merrill Lynch Financial Advisor
Our COBA partners are already helping raise awareness of today’s most important public lands issues in Colorado. Here are a few examples of how we’re working together to ensure our public lands are spoken for by those whose industries rely on the outdoors.
“Thus, I would hope that we continue to put in the elbow grease and collaboratively preserve the very landscapes that both trained and supported military personnel as they prepared for war and that today, nourish us — mind, body and spirit.”
– Nic Gray of Hyprloco wrote this op-ed regarding his experience with the military, entrepreneurship, and the outdoors
“Eighteen years ago, when my wife, Kim, and I started a company named GoLite to help people lighten up and enjoy the outdoors more, we considered literally all 50 states to base it in. We chose Colorado. Almost two decades later, older, wiser and more experienced, I’ve made the same choice of home base again for My Trail, because I believe this is the best place on Earth to headquarter a global outdoor brand.”
– Demetri Coupounas of My Trail Co wrote this op-ed about businesses protecting public lands
“[Our business partners] value the cachet that comes with having an office in Colorado, and the pulse it provides on the Rocky Mountain region. They marvel at the grandeur, natural wonder, openness, freedom and sense of rugged pioneering spirit that still exists here… all waypoints that are all essential to the Mountain Khakis brand.”
– Jen Taylor Muhr of Mountain Khakis wrote this op-ed on Grand Valley’s public lands
Icebox Knitting shared this Facebook post after attending the bill signing for Colorado Public Lands Day with Conservation Colorado.
Exxel Outdoor gave us a retweet after some of our staff visited with them to talk about the proposed Continental Divide Wilderness.
Join the Colorado Outdoor Business Alliance
Protect public lands, which are vital to our local economies and unique Colorado quality of life.
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Click below to contact us regarding your membership!